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Precision paid advertising

Reach Black consumers
with precision.

Stop wasting ad spend on audiences that don’t convert. We connect Black-owned businesses to 5M+ monthly Black consumers across our owned media network — with targeting Facebook alone can’t match.

Book a Free Strategy Call See Our Results
5M+
Monthly Visitors
27M+
Social Reach Monthly
$39M
Sales Generated
30+
Businesses Scaled
Our reach

Not rented reach. Owned reach.
Millions of Black consumers, already listening.

BlackNews Instagram profile: 131K followers, 4,283 posts Black News Facebook page: 1.5M followers, 52K posts Black News on Threads: 379K followers, 5.7M recent views Black News on X: 88.3K followers

Who is actually on the other side of the screen.

Our audience skews heavily toward the buyer most brands are trying to reach — Black women in their prime spending years.

  • Women 28–45Engaged shoppers 50%
  • Women 46–65+Engaged shoppers 20%
  • MenAll age groups 20%
  • Ages 18–27All genders 10%

Where that audience spends.

The categories our readers buy in — and the businesses we see convert on paid ads inside this network.

🛍️
E-Commerce & DTC Product brands selling direct, from first order to repeat buyer.
📱
Apps & Digital Products Installs, trials and subscriptions for software and digital tools.
🛠️
Services Local and professional service businesses that run on booked calls.
🎯
Masterminds & Coaching High-ticket programs, cohorts and group coaching offers.
💅
Beauty & Personal Care Hair, skin and grooming brands — our highest-engagement category.
💪
Health & Wellness Supplements, fitness and care brands built for Black consumers.
🎫
Events & Experiences Conferences, festivals and ticketed experiences with a date to hit.
🏡
Real Estate & Finance Agents, lenders and advisors — targeted inside the compliance rules.
Why this matters

Meta took away “African American” targeting.
Here’s how you reach them anyway.

Since 2019, following a settlement with the National Fair Housing Alliance and the ACLU, Meta eliminated ethnic and multicultural affinity targeting for housing, credit, and employment ads — and pulled back detailed targeting broadly, well beyond those categories. For a Black-owned business, that removed the one lever that used to compensate for a smaller organic network and a thinner ad budget.

BlackAds is the media buying partner that rebuilds that targeting, compliantly. We build inside the rules, using every lever that’s still available — because we watch these policies for a living.

What platforms removed
  • ×Ethnic affinity targeting
  • ×Multicultural affinity segments
  • ×Detailed targeting on housing, credit & employment ads
  • ×Lookalike audiences for HEC categories
→
What BlackAds builds instead
  • ✓Curated interest & publisher stacks, matched to your category
  • ✓Placement inside Black-owned media, podcasts & publishers
  • ✓Pre-launch compliance review, so ads don’t get rejected or flagged
  • ✓First-party audience strategy built from your own customers
Why BlackAds

The only agency built for Black audiences.

🎯

Owned Media Network

BlackNews, BlackHistory, BlackBusiness, Blackwoman — we own the platforms, not just the ad accounts.

📊

Proven Ad Spend Expertise

Over $4M in managed ad spend across multiple industries. We know what converts.

⚡

Full-Service, Done For You

Creative, copy, strategy, reporting — everything handled so you focus on fulfillment.

🤝

Cultural Authenticity

Deep community understanding means your ads resonate — not just reach.

What we offer

Paid ads and SEO, in one engagement.

The Complete Growth Engine

Everything that brings customers in: paid advertising and full SEO, fully managed. You approve, we execute across every channel that reaches your customers.

Starting at
$1,200 / month
Month to month. No contract.
Plus your ad budget, paid directly to Meta and Google.
📊

Ads Management

Campaign setup, spend management, and optimization across Facebook, Instagram & Google.

🎬

Ad Creatives Creation

Scroll-stopping video, image, and copy built to speak to Black consumers authentically.

🧭

Strategy

Funnel architecture and audience targeting mapped to your specific business and goals.

🔍

Full SEO

Technical fixes, on-page optimization, content and keyword strategy, so you keep earning traffic after the ads stop. Normally $800/month on its own.

🎯

Access to Our Audience

Placement across our owned media network: 5M+ monthly visitors and 27M+ social reach.

📰

Press Release

Featured coverage across our owned publications. Real editorial reach, not just an ad.

Limited offer

Get 2 months of SEO free (normally $800/month on its own) when you sign up for the Complete Growth Engine by October 31, 2026. Stay subscribed for those first two months to keep it.

Book a Call Now
New — BlackAds SEO

SEO that doesn’t need an agency retainer to work.

BlackAds SEO is a self-serve SEO dashboard for Black-owned businesses. It connects to your Google Search Console and turns your real search data into a clear, prioritized plan, no six-month contract required.

  • 1

    Cost-efficient

    A fraction of the cost of an SEO retainer — you get the strategy and prioritization without paying for a full agency team.

  • 2

    Accessible

    One Google sign-in connects your real Search Console data. No technical setup, no consultants required to get started.

  • 3

    Simple, but it works

    Complex SEO data distilled into a short list of what to fix first — built on your actual clicks, impressions, and rankings, not generic advice.

Try BlackAds SEO
BlackAds SEO
Live
2.1K↑12%
Clicks
48K↑8%
Impressions
6.3↑2.1
Avg Position
black owned skincare near me#3
natural hair salon [city]#5
book a strategy call seo#2
Client results

Real businesses, real growth.

“Every time I work with Dante Lee, the traffic on my site goes bananas. It’s one of the best ways ever to work smarter and get greater results.”

GJ
Gwen Jimmere
Founder, Naturalicious

“Edwin Jardin helped me build a sales funnel that increased my revenue by 500%. My company gets sales every single day — keeping up with inventory is now my biggest challenge.”

PC
Penny Clarke
CEO, Millie’s International Creations

“They took my little company that I thought was a small business and blew it up in a short amount of time. I was so grateful I found them.”

JA
Jeff Austin
Founder, Plantbased Jeff
How it works

From first call to first sale.

01

Strategy Call

We learn your business, audience, and goals — then map the exact campaign architecture that fits.

02

Funnel Build

Our team builds your sales funnel, ad creatives, and copy — ready to launch within days.

03

Launch & Optimize

We deploy campaigns across Facebook, Instagram, and Google — continuously optimizing for conversion.

04

Scale & Report

Monthly performance reviews, transparent reporting, and aggressive scaling as results compound.

BlackAds News

Black-owned brands, real growth.

See all news
IamFiftyPlus Natural Retinol Alternative Oil Serum on driftwood
Client resultsIamFiftyPlus
Client results

IamFiftyPlus: From a New Brand to a 4.79x Return on Ads in Month One

Logo, brand colors, website, content, then paid ads. $4,123 in ad spend turned into $19,762 in sales in the first month.

Read the story →
Vontélle x Romare Bearden sunglasses
Brand spotlightVontélle Eyewear
Brand spotlight

Vontélle: The Black-Owned Eyewear Brand Built to Fit Our Faces

Wider bridges, longer temples, and a brand built by Black women. Plus the ad and SEO results behind its growth.

Read the story →
Layered Ankara necklaces from Millie's International Creations
Brand spotlightMillie’s International Creations
Brand spotlight

Millie's International Creations: Handmade African Designs That Give Back

Original jewelry, bags and clothing made by hand by women artisans across Africa, and how the brand grew from $5K to $50K a month.

Read the story →
Ready to reach your people?

Book your free strategy call.

We’ll show you exactly how we’d target Black consumers for your specific business — no obligation.

Book Your Free Call
FAQ

Questions, answered.

Do I have to sign a long-term contract?

No. Everything is month to month. You pay one month at a time and can cancel anytime. We keep clients by getting results, not by locking them in.

How much does it cost?

The Complete Growth Engine starts at $1,200 a month and covers ads management, ad creatives, strategy, full SEO, access to our audience and press coverage. Your ad budget is separate and is paid directly to Meta and Google, so you always see exactly where it goes.

What is the free SEO offer?

SEO on its own is normally $800 a month. Sign up for the Complete Growth Engine by October 31, 2026 and you get your first 2 months of SEO free. Stay subscribed for those first two months to keep the offer.

Why BlackAds instead of a regular ad agency?

Facebook and Instagram no longer let advertisers target people by race or ethnicity, so most agencies cannot reliably put your ads in front of Black consumers. We fix that. We own a media network that reaches 5M+ Black consumers every month and 27M+ on social, and we build every campaign, ad and message around how Black shoppers discover and buy online.

Who is your audience?

Our network reaches 5M+ monthly visitors and 27M+ people on social each month. About 70% are women, and half of our audience is Black women aged 28 to 45, the shoppers most brands are trying to reach. Men and younger shoppers make up the rest.

What does your SEO include?

Technical fixes, on-page optimization, keyword strategy and content, so your site ranks on Google and shows up in AI answers from tools like ChatGPT and Gemini.

How long does SEO take to work?

SEO builds over months, not days. Most businesses see real movement within 3 to 6 months. One of our eyewear clients went from #35 to #6 on Google in about six months, and their monthly visitors grew from 5,000 to 45,000.

How fast will I see results from paid ads?

Ads can bring in sales within the first weeks, and the first month shows what is working so we can scale it. One skincare client spent $4,123 on ads in their first month and made $19,762 in sales, a 4.79 return on ad spend. Results depend on your product, offer and budget.

What kinds of businesses do you work with?

Black-owned businesses that sell online or serve customers across a state or the whole country: ecommerce and product brands, beauty and fashion, health and wellness, professional services, SaaS and apps. If you are not sure you are a fit, book a free call and we will tell you honestly.

Try SEO for only $19 Per month, cancel any time